Walmart adds prepared meals to stores

Javier Stokes
March 8, 2018

250 Walmart stores now offer ten different meals to hungry shoppers and the retailer plans to expand the service to 2000 locations by the end of 2018. The pre-portioned line includes Steak Dijon, Basil Garlic Chicken, Sweet Chili Chicken Stir Fry and Pork Florentine. Customers can also order a meal kit online and arrange for pickup by dinnertime.

Pre-portioned meal kits include prepped ingredients that consumers can cook at home. The company said it was also selling rotisserie chicken meals in flavors like Thai curry chicken or chicken fried rice.

Walmart's meal kit is supposed to serve two people, and the price range varies from $8 to $15.

"More than 80 percent of Americans don't know what they will have for dinner tonight", said Tyler Lehr, a Walmart senior vice president.

The one-step heat-and-eat meal kits come in 10 varieties: chicken alfredo, cheesy ravioli bake, meatloaf, spaghetti and meatballs, chicken Parmesan, pulled beef, chicken marsala, curry chicken, pot roast and chicken enchiladas.

Kate wears attractive cream coat for Oxford visit
The school is part of a project with charity Family Links that works with schools in the United Kingdom on emotional health. And royal sources are predicting that the baby could well arrive on the patron saint of England's feast day on the 23rd.

Meal-kit sales have grown to about $5 billion a year, according to a report from market research firm Packaged Facts, and the industry has been led by startups like Blue Apron and HelloFresh.

"It's a market that is consistent with growing food consumer preferences for fresh and healthy foods that require minimal preparation", Shea said in an email.

Walmart's grocery business faced stepped-up competition when Amazon acquired Whole Foods a year ago for almost $14 billion. Kroger has been offering its own brand of meal kits in some stores as well. The Walmart website has an expanded assortment of meal kits and other specialty items like snack boxes.

Blue Apron laid off hundreds of workers a year ago and its share price has plunged 74%. "So these are products we're very comfortable with".

Other reports by

Discuss This Article