Google auto-detects your whereabouts to get local search results

Steve Phelps
October 30, 2017

According to a blog post, the choice of country service will no longer be indicated by domain - you'll be served the country service that corresponds to your location. "By default, you'll now automatically be served the appropriate country service without seeing a change in Google's ccTLD", the report said on Friday. This is emphasized in the case of travelers, where users will automatically get local results for the country they're visiting, and then return to seeing results based on their home when they return.

Until now, people have used country-specific domains to receive Google search results optimized for that particular region. Now, your location dictates the kind of results you'll get - you could go to, for instance, but if you're in New Zealand, you'll still get search results tailored for your current whereabouts. The "change" will be blocking users from getting results from different regions.

This change will shadow all the platforms - Desktop, web, app and mobile web.

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Well, if you travel a lot and this news has you troubled, we have a solution for you.

For example, earlier people use for the USA search results, for England and for Japan but there will not any use of moving to different domains from now. In a quest to make searches "more local and relevant", the California-based company has replaced country code top-level domain (ccTLD) with the location as the basis to provide search results.

Kao has noted that this update will only modify the way Google Search and Maps services are labeled, adding that "it will not affect the way these products work, nor will it change how we handle obligations under national law". For example, search results from would be focused on the United Kingdom.

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